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Google Ads vs Meta Ads: What Works Better for School & College Admissions?

Google Ads vs Meta Ads: What Works Better for School & College Admissions?

Digital Marketing, Google Ads, Social Media /

Performance marketing is the main concern for most educational institutions. And there’s always a question that comes up: Should you run Google Ads or Meta Ads? Those are the most popular performance marketing platforms currently. While Google Ads leads feel serious, Meta Ads generate higher volumes at lower costs. The main comparison that institutes lay […]

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Top Website Mistakes That Kill Admission Enquiries for Schools & Colleges

Top Website Mistakes That Kill Admission Enquiries for Schools & Colleges

Creative Designing, Education Marketing, Google Ads, Lead Automation and Nurturing, PR  Activities, SEO, Social Media, Test, Uncategorized, Video ad Production, website design, Website Development /

Most schools and colleges think that generating leads is only possible with paid marketing. But what they don’t realize is that they are clearly losing numerous organic admission enquiries that may come directly through their institute’s websites. All because of simple (mostly rookie) mistakes that they make on their websites. The important part is that

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What AI Tools Can Help Improve Website SEO Performance

Creative Designing, Education Marketing, Google Ads, SEO, Website Development /

Artificial Intelligence (AI) is rapidly influencing everything that works digitally, including the development and performance of websites. Websites play a huge role in digital marketing practices for educational institutions, whether they are schools, colleges, universities, or coaching academies. Further, the performance of a website is defined by the SEO (Search Engine Optimization) practices followed, for

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Top 10 SMART Goals for Your Education Business’ Digital Marketing Journey

Creative Designing, Education Marketing, Google Ads, SEO, Social Media, website design, Website Development /

Most educational businesses forget the business part of their institute. A business doesn’t move blindly. It is bound with specific goals that need to be achieved. This phenomenon is even more important in marketing terms. Most institutes just target: more inquiries, better leads, higher admissions, and stronger brand visibility. Doesn’t it look like ChatGPT wrote

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Social Media Marketing: The Cornerstone of Your Institute’s Digital Strategy

Creative Designing, Education Marketing, Google Ads, Lead Automation and Nurturing, PR  Activities, SEO, Social Media, website design, Website Development /

In the present day, the education sector is crowded with new players appearing every now and then. In such a crowded landscape, every institute wants to stand out as the best choice for parents and students alike. When they are looking for the best institute, different platforms lead them to different institutes. One such medium

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Top 10 Strategies for Successful Courses Business

Creative Designing, Education Marketing, Google Ads, Lead Automation and Nurturing, SEO, Website Development /

In recent times, there has been a considerable spike in institutes that offer short-term (primarily skill-based) courses. While the business has been showing a lot of successes, the marketing for them is a bit trickier. Not every strategy can be copied and pasted across institutions, as most of them need to be bent according to

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How To Optimize Landing Pages for High Admissions?

Creative Designing, Education Marketing, Google Ads, SEO /

You have your ads running across platforms. You are getting browsers to visit your landing page. But still, for some reason, visitors don’t become form-fillers or admissions. That’s where Landing Page Optimization (LPO) will help you change your ad spectrum. Because being blatant and honest, your home page is NOT your landing page. It’s technically

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Google Ads: Digitally Managing the Education Sector Step-by-Step

Google Ads /

Introduction  One of the top platforms for assisting educational institutions in having the greatest possible internet presence and obtaining digital marketing services quickly is Mediagarh. In today’s generation, things are moving faster, and so are we. Schools are one of the major places that need to come up with solutions to catch up with students’

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