Do you know the kind of startups that have grown the most recently? It’s SaaS—Software as a Service. Such businesses have been growing immensely because of the value and use that they provide. And such tools are used the most when doing anything digitally. Not using them in our digital education marketing efforts would be […]
Top 5 Types of Digital Tools Your Institute Should be Using NOW! Read More »
Introduction We all want to achieve success—be successful! But it’s not a one-day process. It’s a considerable process. Checking your progress periodically is essential—every education marketing company recommends it. Are you doing it right? Is there something that needs to be fixed? [Your question here.] But what do you measure? That’s the most crucial question.
Top 10 Metrics To Know If Your EdBiz Is Successful Or Not Read More »
Introduction Do you know Ramesh got scammed? To give you the context, Ramesh owns an educational institution and recently entered digital marketing for its institute. To rapidly get traction for his institution, he followed some practices that might not be the best for digital marketing for universities. He got no traction in the first place
Top 7 Get-Traction-Quick Schemes to Avoid in the Education Business Read More »
Introduction Do you remember how sales were done in the traditional times? Live interactions: one meets people and sells their product or service. However, this route of making sales has become obsolete. But remember: when digital ways to build awareness were once the untaken road, the traditional path is now “the road not taken.” But
Are Live Interactions Back in the Educational Awareness Context? Read More »
Introduction Do you know that 40% of the audience you’re contacting with your ads are irrelevant people? Yes, that means you don’t help yourselves by reaching out to them, as they are not there to purchase your courses or take admissions in the first place. Now you might wonder: how do you fix it? The
Introduction Here’s an anecdote about one of Mediagarh’s, digital marketing agency for educational institutes, clients: the institution was a local hit. However, no one seemed to remember the institute in the longer term. We were quick to assess the client’s situation and immediately concluded that the matter was concerned with the brand’s identity. This might
Why Your Educational Business Needs Strong Branding & How to Build It? Read More »
Introduction Carry out this experiment by the best education marketing agency in India: analyze the digital ad accounts of two educational institutes/educators. You’ll see that one ad account performs better than the other. Why is that? The factor of better performance is none other than the structure of the campaign. This is where a boundary
Good Campaigns vs. Bad Campaigns: Lessons for Educational Marketing Read More »
Introduction ‘Free’ and ‘Offer’ are not just words; they are powerful tools that can work wonders in your marketing campaigns. As the top ed marketing company, we want to show you how these two words can be your secret weapons as marketers, business owners, and individuals interested in email marketing strategies. Understanding the psychology behind
The Power of ‘Free’ and ‘Offer’: Your First Step in Email Marketing Read More »
Introduction Are you an educational institution striving for better online traction? If so, you have come to the right place. Meet Pankaj, a digital marketing expert in an education marketing agency that helps educational institutions achieve digital success. Today, he says, “Students are not your target audience; their parents are.” Are you frustrated with Pankaj
Are Parents Your Real Target Audience? Rethinking Your Audience Strategy Read More »
How Call-to-Actions (CTAs) Can Boost Your Institute’s Traction?: Top 10 CTAs to Use Introduction Picture the scenario of one of Mediagarh’s, best education marketing agency in India, clients just before joining: the institute’s website was receiving so much traffic that, metaphorically speaking, their servers were overloaded, and they couldn’t handle the same. Such a scenario
Top 10 CTAs to Use to Boost Your Institute’s Traction Read More »