Author name: devesh

How To Optimize Landing Pages for High Admissions?

You have your ads running across platforms. You are getting browsers to visit your landing page. But still, for some reason, visitors don’t become form-fillers or admissions. That’s where Landing Page Optimization (LPO) will help you change your ad spectrum. Because being blatant and honest, your home page is NOT your landing page. It’s technically […]

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The Role of Motion Graphics in Educational Marketing company

Motion graphics can bring a brand to life. By creating memorable ads, logos, and websites, these graphics add colour to the brand’s identity, making them visually compelling for the audience. The digital marketing trend has provoked big colleges and schools to improve their online presence by creating client interaction experiences.  .With digital trends evolving rapidly,

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How Content Marketing Can Enhance Your Institution’s Online Presence?

How Content Marketing Can Enhance Your Institution’s Online Presence?

Introduction Every institution has a story. Amidst all the competitors, does your story stand out? The narrative of your institution holds an integral part of the puzzle. If narrated in the right way, your story can capture the interest of prospective students.   Ed businesses must leverage marketing techniques to connect with their target audience. Adopting

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How Storytelling Can Transform Education Branding?

How Storytelling Can Transform Education Branding?

Introduction How can your institute truly stand out in a world of information and countless educational institutions? In this fast-forwarding and competitive world, offering the best curriculum isn’t just enough. You need a unique story that can connect your audience to your institute with a holistic approach. Today, whether it’s a college, university, or school,

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Top 5 Ways to Utilise AI for Your Institute's Digital Marketing Needs

Top 5 Ways to Utilise AI for Your Institute’s Digital Marketing Needs

AI will take over your jobs!” You would’ve surely heard this or a similar-sounding statement in the past year or so. AI has been in the boom for a considerable amount of time now. But can your institute benefit from this “AI wave”? Can AI take over your institute’s marketing roles, too? Let’s just break

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Why Choosing the Right Platforms For Your Niche Content Is Crucial?

Why Choosing the Right Platforms For Your Niche Content Is Crucial?

In today’s digital world, living a single day without a phone is impossible. Everyone, from small children to old adults, uses social media platforms for entertainment, personal use, socialising, shopping, connecting with friends, sharing information, branding, and whatnot.   Social media platforms have become the most powerful tool for businesses. Almost every small or big business

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Why Education Institutions Need Performance Marketing?

Why Education Institutions Need Performance Marketing?

Introduction Digital Marketing has undergone a remarkable transformation in the past decade. Driven by technological transformations, what started as a simple extension of traditional marketing methods has changed to a more complex field. Traditional Marketing methods are not sufficient to precisely reach the target audience. Performance Marketing is the solution to meet the demands of

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