International School Patna’s Success Story with Mediagarh 120+ Admissions and Growing!
International School Patna aimed to enhance its admissions and strengthen its digital footprint. By partnering with Mediagarh, a leading digital marketing agency, the school successfully attracted more students and established itself as a prominent educational institution in Patna.
- The Challenge
Navigating a Competitive Landscape
Highlights
- Social Media Advertising
- Creative Designing
- Lead Generation and Nurturing
- Video Ad production
- SEO implementation
- Website development
- Google Ads
International School Patna faced several significant challenges
Growing Competition
- With numerous schools in the area, distinguishing itself was a major hurdle.
Limited Online Reach
- Despite its excellent reputation, the school struggled to reach enough families online.
Outdated Methods
- Traditional marketing techniques were failing to engage today’s tech-savvy parents.
Low Lead Conversion
- Converting leads into admissions proved to be a consistent challenge.
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- The Solution
A Strategic Approach by Mediagarh
Implementation
- Created and scheduled engaging content, while optimizing Google and social media ads for maximum admissions impact.
Mediagarh developed a comprehensive strategy to address these challenges
Website Revamp
- Updated the school’s website for a user-friendly experience that showcased facilities, programs, and achievements.
Social Media Engagement
- Revamped social media channels with dynamic posts highlighting academic successes, extracurricular activities, and community involvement.
Targeted Advertising
- Launched focused digital ad campaigns to effectively reach the local audience, enhancing visibility and engagement.
Lead Nurturing Campaigns
- Implemented lead generation campaigns and utilized WhatsApp for seamless communication, guiding interested parents through the admissions process.
Lead Generation & Nurturing
- Ran high-conversion ads, optimized campaigns, and used WhatsApp nurturing to smoothly guide leads through the admissions process.
- The Results
The Impact of Mediagarh’s Expertise
Mediagarh’s initiatives resulted in impressive
outcomes
More Admissions
- Over 120 new students enrolled, exceeding the school’s expectations.
Higher Engagement
- Significant growth in social media engagement, with increased likes, shares, and comments.
Enhanced Online Reputation
- Improved digital presence solidified the school’s status as a top choice for families in Patna.
Increased Inquiries
- The campaigns generated a surge of new inquiries, fostering greater interest in the school.
CLIENT testimonial
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client testimonial
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