AIMS’s Success
Strategy

AIMS IBS, a leading name in management education with a legacy spanning over two decades, has continually evolved to match the dynamic needs of global business.

Our strategic campaign, “Legacy of Leaders, Future of Excellence,” combined high-impact digital advertising, precision-driven lead generation, AI-powered nurturing, and a visually compelling social media strategy. This approach strengthened AIMS IBS’s positioning as a premier destination for management education and delivered measurable results.

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Turning Aspirations Into Admissions. 80+ in One Season

A strategic mix of ads, social presence, and nurturing campaigns fueled measurable growth in enrollments.

Campaigns That Convert – 80+ Admissions in Record Time.

Challenge

Even with a rich legacy, AIMS IBS faced difficulty in breaking through the noise of a highly competitive B-school market. Limited digital presence and lower-than-expected admissions called for a fresh approach to brand positioning.

Solution

Mediagarh transformed the institute’s narrative with a user-focused website, dynamic social media revamp, and emotionally compelling ad campaigns designed to spark interest, build trust, and drive enrollments.

Results

56%

Increase in ROAS

60+

New Admissions

70%

Increase in Followers

Brand Makeover with a Premium Edge

Defined a distinct color palette, core values, and brand voice—ensuring every channel reflected consistency and a polished, high-value identity.

Social Media with Purpose & Positioning

Launched campaigns designed to elevate brand perception and attract aspirants through engaging, aspirational content tailored for B-school positioning.

Website - From Static to Stunning

Revamped the website into a sleek, conversion-driven platform that reflects the institute’s premium identity and resonates with its audience.

SEO That Puts You on the Map

Optimized web content with Bangalore-specific keywords, backed by technical enhancements, to secure first-page rankings for targeted courses.

Creatives That Convert

Crafted high-engagement visuals and copy that boosted ad performance and turned digital interactions into meaningful admissions.

Lead Generation, Done Right

Built audience-specific campaigns powered by smart keyword strategies to drive measurable results and better ROI.

Ads Designed for Admissions

Built audience-specific campaigns powered by smart keyword strategies to drive measurable results and better ROI.

Partnering with Mediagarh didn’t feel like hiring an agency - it felt like working with a crew that just got us. They didn’t just fix one thing; they leveled up everything - our website, social media, ads, the whole brand vibe. The teamwork was smooth, the ideas were fresh, and the results? Way beyond what we expected. We didn’t just hit our goals - we smashed them.

Dr. Venkatesh | Founder & Director

Mediagarh helps educational institutes grow through creative digital strategies, connecting their online presence with innovative marketing and design solutions.

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